Organization Guidelines

Lincoln wants to ensure we are working with organizations that align with our brand values. Organizations from the pre-approved list will be granted immediate approval, and all other organizations will need to be submitted for approval during enrollment.
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Requirements and Approval

Suggested areas of outreach are civic, medical, cultural, educational and professional. The organization must be OFAC (Office of Foreign Assets Controls)-compliant according to sanctions and regulations prohibiting U.S. citizens, businesses and financial institutions from engaging in business or financial transactions with persons or entities on OFAC’s Specially Designated Nationals (SDN) List. Organizations and initiatives should be a 501(c)(3) in good standing and operate with an 85% cause donation to 15% overhead cost ratio.

Please review the list of pre-approved and not approved organizations below. If there are any questions or concerns about an organization’s eligibility for the program, please contact Program HQ prior to contacting the organization for prescreening information. Approval will be determined by Program HQ and Lincoln, which will notify Lincoln Dealers of approval status within five to seven business days.

Pre-Approved Organizations

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Civic Organizations and Services

  • Community Food Banks
  • Feeding America
  • Focus Hope
  • Habitat for Humanity
  • League of United Latin American Citizens
  • Make-a-Wish Foundation
  • National Association for the Advancement of Colored People (NAACP)
  • Ronald McDonald House
  • Rotary Club
  • Salvation Army
  • Special Olympics
  • The Pew Charitable Trust
  • United Negro College Fund (UNCF)
  • United Way and All Affiliates
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Medical Research, Treatment and Prevention

  • American Cancer Society
  • American Heart Association
  • American Red Cross
  • Juvenile Diabetes Research Foundation (JDRF)
  • March of Dimes
  • Muscular Dystrophy Association
  • National Multiple Sclerosis Society
  • Susan G. Komen for the Cure
  • The Leukemia and Lymphoma Society
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Culture and the Arts

  • Civic Orchestras and Philharmonics
  • Local Theater Troupes
  • Metro Historical Societies
  • The Board of Arts Foundation
  • United Artists
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Social

  • Optimists International
  • Shriners International
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Education and Youth Development

  • America’s Promise Alliance
  • Big Brothers/Big Sisters
  • Boys and Girls Clubs
  • Citizenship Education Fund
  • Communities in School
  • Junior Achievement
  • Junior League
  • just keep livin Foundation
  • Public and Private Education (including pre-K, elementary, junior high and high schools)

Not Approved Organizations

Charitable and/or community organizations not contained on the approved list but of interest to a dealer should be screened by the dealer using the following guidelines:

  • The organization must be a 501(c)(3) in good standing with charity verification sources such as Guidestar or Charity Navigator.
  • Organizations and initiatives should operate with an 85/15 cause donation to overhead cost ratio.
  • The organization must be OFAC (Office of Foreign Assets Controls)-compliant according to sanctions and regulations prohibiting U.S. citizens, businesses and financial institutions from engaging in business or financial transactions with persons or entities on OFAC’s Specially Designated Nationals (SDN) List.
  • Suggested areas of outreach are civic, medical, cultural, educational and professional. Examples include:
    • Civic organizations and services (community food banks, United Way, etc.)
    • Medical research, treatment and prevention (hospitals, treatment and/or disease awareness organizations, etc.)
    • Business and professional organizations (Business Women’s Network, Entrepreneurs Organization Network, etc.)
    • Culture and the arts (art, symphony, opera, Smithsonian, etc.)
    • Education and youth development (Communities In School, school booster club, etc.)

Organizations or initiatives that will not be approved for the Driven to Give program include:

  • Religious programs or sectarian programs for religious purposes, such as religious education, religious facility improvements and mission trips. Programs operated through a church (e.g., soup kitchens, homeless assistance programs, etc.) will be vetted on a case-by-case basis.
  • Chambers of commerce or local organizations with a main goal of improving retailer and/or small-business profits. Philanthropic outreach of a chamber may be considered, such as scholarship funds or community improvement.
  • Political organizations or efforts to influence legislation, or the outcome of any elections or any specific election of candidates to public office, or to carry on any voter registration drive.
  • Labor groups.
  • Loans and development for small businesses.
  • Organizations that promote discrimination in their charters.
  • Organizations that unlawfully discriminate in their provision of goods and services based on race, color, religion, gender identity or expression, ethnicity, sexual orientation, national origin, physical challenge, age or status.
  • Profit-making enterprises.
  • Advocacy-directed groups and programs.
  • Golf outings or non-organized teams/leagues that are not recognized by the city or the municipality (e.g., beer leagues).
  • Direct payments to colleges are not eligible; however, club sports, scholarship funds and community outreach by college-based organizations are permitted.
  • Direct payments to fraternal organizations, including fraternities and sororities on college campuses, are not permitted. However, an event can be hosted by a fraternity or sorority to benefit their national organizations. In this instance, the check would need to be written directly to the charitable organization.
  • Organizations that provide services or outreach that may be considered sensitive or controversial.
  • Individual sponsorships related to fundraising activities.
  • Designated funding purpose toward building, updates and/or renovations.